Result Driven SEO Service in Manchester
SEO is changing and will forever be evolving. Our industry experts ensure they stay ahead of the curve, so your website stays on top. Period.
How does SEO work?
SEO is all about your target audience visiting your website from a search engine, using key terms that are of interest to them.
Our role as search engine optimisation experts is to ensure that your website appears on the front page of Google and other search engines where it achieves maximum visibility.
How does a website achieve visibility on the front page of a search engine?
There are two factors that come into play:
Onsite SEO: A search engine like Google needs to understand what your website intents to offer to the audiences that use it to carry out a search. Google is an online software tool, think of it like a dating site. Tell it as much information about yourself and it will match you up with the perfect partner.
Onsite SEO is amongst Google’s 200+ ranking factors checklist, the following are included in that list:
- H tags
- Meta title and descriptions
- Search engine friendly URLs
- Image alt tags
- Navigational Menu Structure
- Deep linking amongst pages
There’s also the technical SEO, ensuring the website is performing at optimal efficiency i.e. speed, loading, error free, etc.
200+ ranking factors may sound like a huge list, rest assured these fixes are easily taken care of in most instances.
Once your site is fully compliant, move onto offsite SEO.
Link building by far still remains and will continue to remain the dominant factor in boosting a websites visibility.
A link back to your site is considered a mention, endorsement or a referral.
The better quality of links acquired to the homepage and other pages on a website, the more likelihood of an increase in search engine ranking.
Our team of expert link builders create campaigns to attract the most relevant high quality links to your site.
However, it’s not enough to just acquire high quality links, they have to be natural.
The best way to understand a natural link is to think about how you would write an honest review.
When a reader lands on a relevant page to a product to read a review they would most likely see a link pointing to the product, either to make a purchase or read more.
In most instances of a natural review, you would see a mention of the product and a link within the first 100 words.
What is definitely certain, the content has a natural flow about it.
Our role is to acquire the high quality, relevant links on a page in the most natural of ways.
The more links acquired, the more valuable a site becomes in the eyes of Google.
A websites authority is ranked on a scale of 1 – 100. New or spammy sites have the lowest ranking of 1.
Having a site with a DA (Domain Authority) of 10+ is considered good, 25+ is exceptional.
Our aspiration as link builders is to achieve and capture links on 25+ DA sites.
Ultimately, you’re interested in higher ranking, that’s what we aim to deliver.
“If we can’t do it for ourselves, how can we be expected to do it for others?”
If you Google “web design Manchester”, you see that our site ranks right up there at the top.
Sizzle web design’s onsite SEO is up to the standard expected by search engines and it captures links from high authority, relevant domains.
To speak to one of our SEO experts, just complete the form and we will be in touch.